Joel Zlotnik

Communications Manager, Orange County Transportation Authority

Some believe any PR is good PR, but most CEOs dread seeing themselves or their company in the crosshairs of an angry public, government, or media mob. Join us for this lively conversation with Joel Zlotnik, Strategic Communications Manager for Orange County Transportation Authority for communication tips and strategies every CEO needs to hear.


Published: January 4, 2022

Length: 1:17:14

Episode: 19


Episode Timeline

  • 5:01 The rhythm of communication
  • 17:44 Creating a crisis communication team
  • 29:54 CEOs in the spotlight
  • 43:47 Language dos and don'ts
  • 56:21 Handling difficult questions